Dee
is for Design.
Art & Creative Direction con amor
Un poco de mí.
(A little bit about myself).
Whether with captions, hashtags, key-visuals or memes, as the heart of a project we paint a colorful link between generations with a 360-degree pursuit; by understanding the creative process and the importance of each stage we integrate all media into a single voice. In this creative era I am grateful enough to dare to experiment in this white canvas of a culture.
what a wonderful time to be an artist.
Dirección
de
Arte.
In a racing stock market of ideas, in order to stand out, I've learned the importance of visualizing every aspect of a project, in every possible media in order to establish and develop the D.N.A of a brand.
(Art direction).
Dirección
de arte
televesivo.
(Art direction for production).
30 seconds can alter the entire course of a brand... that's how much power we wield as advertisers.
It is our responsibility as communicators to facilitate the growth of any business model into something that people desire to become a part of.
Diseño
gráfico e
ilustración.
(Graphic design and illustration).
Having a strong background and passion in fine arts; I've struck a balance between the world of imagination, hands-on design, and analytics to perfect my work throughout my career.
Campaña
contra el
trabajo infantil.
(Awareness campaign against child labor).
A rewarding non profit campaign designed to teach a country, where child labor was culturally accepted, the difference between a formative job and exploitation.
La fábrica
móvil.
(The mobile cookie factory truck).
A colorful, mobile cookie factory truck that drove across the country giving children the opportunity to learn how these cookies were made and create their own flavor combinations.
La resurrección
de la suprema.
(The resurrection of a brand).
As things become more digital there's no guarantee of success, yet by knowing that we talk to a cynical audience we were able to turn the stigma of pasta into a synonymous of a healthy lifestyle.
Biografía
(The re-branding of an e-commerce store).
How does a business, such as an e-commerce store evolve into a renowned Brand? By understanding the industry enough to make to simplify the choosing process, focusing the corporate messaging and positioning strategy in the correct direction, and the design and development of a new mobile-friendly website, brand voice, and social media tone.
Branding de
[ TANDEMKROSS ]
(biography).